Learning Objectives
After reading this chapter, you will be able to:
- Discuss the evolution and growth of B2B commerce, as well as its potential benefits and challenges.
- Understand how procurement and supply chains relate to B2B e-commerce.
- Identify major trends in supply chain management and collaborative commerce.
- Understand the different characteristics and types of Net marketplaces.
- Identify the objectives of private industrial networks, their role in supporting collaborative commerce, and the barriers to their implementation.
Copyright © 2020 Kenneth C. Laudon and Carol G. Traver